Product Marketing Director, Developer
Burlingame, CA • Full Time
Meta
Sales & Marketing
Games
Product Marketing Management
At Meta Reality Labs, we build experiences that help people feel connected anytime, anywhere. Meta Reality Labs is on a mission to build the next computing platform by putting people at the center of emerging hardware and software technologies. We envision a metaverse that is the next generation of the internet — a more immersive, 3D experience. Its defining quality will be a feeling of presence, like you are right there with another person or in another place. The Meta Reality Labs Product Marketing organization leads work to inform what products we’re building with market insights, product launch strategy, and in-market business growth. We influence early stage product development and roadmaps, create go-to-market plans, support in-market growth of the ecosystem, and provide direction for future investments. The Developer team within the Meta Horizon org builds products and programs that inspire developers to build amazing games and social experiences for people in Mixed Reality as well as Mobile. This includes the full lifecycle of tools and programs that bring developers to our platform, educate them on the diverse build paths we have available, support them in shipping their experiences, and help them grow and monetize. The Director of Product Marketing will be responsible for leading a team of product marketing managers to collectively influence and inform the developer roadmap with customer and market needs in mind as well as lead go-to-market and in-market programs that drive acquisition and growth for our partners. The ideal candidate will be able to partner closely with product and business leadership, and build and support a high performing team. They excel at operating at scale, selling their vision across key stakeholders, and leading complex programs that land lasting business impact.
Product Marketing Director, Developer Responsibilities
  • Lead a high performing team of product marketers, managing team performance and supporting career development and growth.
  • Influence long-range portfolio roadmaps with a customer-centric perspective by leveraging audience segmentations, research, and insights from other product categories.
  • Bring a deep understanding of developer needs and a solution oriented mindset.
  • Partner with product leadership to influence product and business strategy with a view of customer needs and market opportunities.
  • Influence financial long-range plans, portfolio strategy, investments and priorities across teams.
  • Consistently build strong internal partnerships, influence, resolve conflict, build alignment, and work effectively across teams to execute strategy.
  • Proactively detect the largest problems impacting your team's execution and make decisions that resolve and manage dependencies.
  • Model inclusive behaviors and build a diverse organization that values, respects, and taps into different backgrounds and perspectives.
Minimum Qualifications
  • 15+ years of experience in product marketing, product management, management consulting, business strategy or a similar field
  • 8+ years of experience in product marketing or equivalent function developing go to market or product growth strategies while partnering closely with product teams
  • 8 + years of demonstrated people management experience coaching and developing team members, including experience managing other leaders
  • 3+ years experience with working with game developers or directly with a development team
  • Experience building partnerships with Product Management and cross-functional teams, and shaping product roadmaps and go-to-market strategies
  • Experience analyzing data, and translating to insights that support product development and go to market strategies.
  • Bachelor's degree
Preferred Qualifications
  • MBA or related Masters degree or equivalent experience
  • General manager experience driving business growth
  • Prior experience with entertainment or mobile monetization
  • Experience leading, developing and motivating a diverse multidisciplinary team across geographical regions
  • Experience building and scaling a global product offering
  • Experience and/or domain knowledge in augmented reality, virtual reality, mixed reality, wearable devices, mobile devices, and/or hardware/software platforms
For those who live in or expect to work from California if hired for this position, please click here for additional information.
About Meta
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.

$232,000/year to $296,000/year + bonus + equity + benefits

Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.


Equal Employment Opportunity
Meta is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice here.

Meta is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, fill out the Accommodations request form.
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Equal Employment Opportunity

Meta is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice here.

Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support. If you need assistance or an accommodation due to a disability, fill out the Accommodations request form .