Program Manager
Los Angeles, CABurlingame, CANew York, NY • Full Time+ 2 moreFull Time
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Meta
Creative
Program Management
Creative X is a global agency that drives the creative vision for our brands and how they are perceived in the world. We develop the vision for next-generation creative advertising, consumer brand content and experiences for Meta, Facebook, Instagram, WhatsApp and our hardware products. Our vision is fearless creativity that shapes the future of connection. With some of the industry’s best talent on our team, we create beautiful work that has a purpose. And with an audience of almost five billion across some of the world’s biggest brands, we create brave ideas that demonstrate the full creative potential of our platforms, including industry leading, envy-inducing creative experiences that push the boundaries of traditional advertising. We believe in attracting and nurturing world class talent with a focus on diversity, community and career development. We have developed best-in-class collaboration models with agencies and our cross-company creative network to ensure a consistent and strong creative narrative for work that reaches an audience across the globe due to the scale of our products. This program team is responsible for the development and implementation of integrated marketing programs for Reality Labs. We lead the development and implementation of integrated creative programs. These are outbound marketing efforts that are heavily cross-functional in nature.
Program Manager Responsibilities
  • Create effective partnerships with Integrated Marketers, International Marketers, Channel Leads, Product Marketing Managers, internal creative teams and external agencies
  • In partnership with Integrated Marketing, Performance Media, and Creative, drive the development and optimization of performance assets for integrated campaigns and evergreen digital advertising
  • Capable of being the lead point of contact for our external agency partner, as well as cross-functional internal stakeholder management
  • Collaborate with Program Leads to determine how creative projects within the remit of this role fit within a wider business portfolio through the lens of objectives, impact, risks and resources
  • Prioritize competing needs with sound reasoning, leading to viable solutions across multiple teams and projects
  • Capable of optimizing systems, tools, and standards that improve creative production within the organization
  • Coordinate the wider team to ensure successful communication and delivery of various performance marketing launches, simultaneously at times
  • Manage workflow for inbound and outbound projects, manage program/production budgets and approvals, requirements for sourcing and procurement, and the development of high-quality assets, often with tight deadlines
  • Maintain brand integrity across all project deliverables, working closely within Design, Legal and Product teams' guidance
  • Mobilize the team towards forward progress, action, and results by anticipating needs and removing obstacles
Minimum Qualifications
  • 6+ years of client-facing experience within a creative agency or in-house, in a demonstrably equivalent role
  • Experience in cross-functional collaboration, organizational design and systems planning
  • Creative operations experience in setting priorities, problem-solving, multi-tasking, and negotiation
  • Experience in creative planning and development, production, editorial, finishing and delivery/trafficking
  • Experience across major creative channels and large scale integrated campaigns. This may include but not be limited to: live action, programmatic digital delivery, social, influencer, CRM, web/Ecommerce, media integration, technical product feature demos.
  • Experience in global marketing with a proven track record of launching and customizing work across multiple markets
Preferred Qualifications
  • 8+ years client-facing experience within a creative agency or in-house, in a demonstrably equivalent role
  • Experience with additional creative channels. This may include but not be limited to: print, out of home and/or experiential workstreams.
  • Experience working with a large, global tech company
  • Experience working as a cross-functional manager within a fast-paced, often ambiguous, start-up environment
For those who live in or expect to work from California if hired for this position, please click here for additional information.
About Meta
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.

$116,000/year to $166,000/year + bonus + equity + benefits

Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.


Equal Employment Opportunity
Meta is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice here.

Meta is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, fill out the Accommodations request form.
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Equal Employment Opportunity

Meta is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice here.

Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support. If you need assistance or an accommodation due to a disability, fill out the Accommodations request form .