Industry Marketing Manager
New York, NY • San Francisco, CA • Full Time
Meta
Sales & Marketing
Business Marketing
Marketing
Meta’s Global Industry Marketing team is actively seeking a full-time and experienced marketing professional who will drive key industry marketing initiatives on a global scale.
The Industry Marketing Manager will be responsible for developing and driving a strategic industry marketing plan related to various product initiatives, including programming for Meta’s 1P retail store, and industry conferences. The Industry Marketing Manager role will require an extensive amount of relationship-building—from forging strategic partnerships with industry partners to gaining the trust of cross-functional partners and key stakeholders worldwide. They will also be responsible for collaborating with the rest of the Global Experiential and Industry Marketing team across messaging, partnerships and programming for relevant industry events and executive engagements. This individual will be joining Meta’s Global Industry Marketing team, responsible for Meta’s largest thought leadership and industry partnerships work across the company.
Industry Marketing Manager Responsibilities
- Develop strategic industry marketing plans to support go-to-market for existing and new products, that outlines ways to engage with key audiences and industry organizations crafting the right speaking opportunities to establish Meta’s leadership in innovation
- Establish and manage an executive speaking program aligned to product opportunities and priorities, including identifying, vetting and securing speaking opportunities
- Manage external agency vendor for speaker placement, pitching and logistics
- Develop calendar of tentpoles, industry events and partnerships and key moments where Meta can deliver product narratives
- Build relationships both internally and externally to position the Global Industry Marketing team ahead of the current state of the industry when it comes to innovation, identify trends and build the brand’s reputation
- Create bespoke partnerships with industry organizations to foster connections with influential industry leaders and customers
Minimum Qualifications
- 8 + years of marketing experience, in developing and producing successful speaking engagements for companies and/or executives
- The Industry Marketing Manager must be someone who is a self starter and thrives in an extremely fast-paced and entrepreneurial environment.
- Experience working with a large cross-functional team to produce thought leadership and partnerships for experiential programs
- The individual who ultimately steps into this role must possess effective organizational and communications skills—and a marketing mindset that is strategic
- Experience managing and developing engagement programs for internal and external stakeholders
- History of relationship-building, particularly with industry thought leaders, industry organization leaders, etc.
- Organizational and project management skills
- Proven communication skills
- Skilled when it comes to working cross-functionally and building long-lasting relationships with key stakeholders
Preferred Qualifications
- Experience in managing an editorial calendar and pitching ideas and stories (experience in managing a PR agency is a plus)
- Understanding of the technology landscape and new product launches as it relates to marketing and customer experiences—and of key challenges
- Experience working in consumer marketing or brand marketing is a plus
For those who live in or expect to work from California if hired for this position, please click here for additional information.
About Meta
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
$122,000/year to $176,000/year + bonus + equity + benefits
Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.
Equal Employment Opportunity
Meta is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice here.
Meta is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, fill out the Accommodations request form.
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Equal Employment Opportunity
Meta is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice here.
Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support. If you need assistance or an accommodation due to a disability, fill out the Accommodations request form .