Marketing Science Consultant, Small and Medium Business Group
Austin, TXMenlo Park, CANew York, NYSan Francisco, CA • Full Time+ 3 moreFull Time
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Meta
Sales & Marketing
Business Marketing
Marketing
Marketing Science
The Meta platform offers marketers limitless opportunities to reach consumers. The same properties that make the Facebook platform an ideal place for marketing also make the platform an ideal place to conduct analytical work and marketing research to become a better marketer in the new mobile world. This role will be part of the Marketing Science team focused on supporting our global small and medium businesses, by better understanding how these businesses can grow using our platforms through data and science. The person in this role will be responsible for building strategies and proactive initiatives executed globally in partnership with our various sales and marketing channels. They will be responsible for identifying opportunities to develop and refine different treatments and supporting the go-to-market strategy for different initiatives. They will be working in a team executing key media and measurement research projects intended to deliver strategies and insights that will help small and medium businesses grow. Meta is seeking a quantitative measurement professional to drive the learning agenda for maximizing performance among small and medium businesses at scale. We are looking for people with digital marketing experience and critical thinking skills to successfully influence how advertisers and agencies improve their performance, using Meta's advertising and measurement solutions. This work will require collaboration with stakeholders and partners to help different programs and treatments that will support small and medium businesses making better marketing decisions.
Marketing Science Consultant, Small and Medium Business Group Responsibilities
  • Design proactive programs and treatments (research & analytics initiatives or other go to market strategies) that create clear understanding of how Marketing Science can help the small and medium business segments grow
  • Drive advertiser adoption of preferred measurement methodologies, best practices and products
  • Identify research & analytics initiatives that create clear understanding of how Marketing Science can help small and medium business segments grow
  • Work closely with sales, program leaders and other cross-functions to drive direct impact on small and medium business marketing strategy
  • Communicate results and illustrate suggestions to stakeholders and partners
  • Build processes that scale ad-effectiveness research initiatives
  • Advocate for small and medium businesses with other research and product teams to ensure that solutions are designed with businesses of all shapes and sizes in mind
Minimum Qualifications
  • Direct experience scoping and executing research projects with clients and cross-functional stakeholders
  • Bachelor's degree (or higher) in a quantitative field (eg., economics, business administration, statistics or similar quantitative field)
  • Experience with digital advertising measurement methods and technologies
  • 4+ years experience in a quantitative field, such as consulting, market research, media research
  • Experience communicating complex concepts to non-technical audiences
  • Experience in applied research with focus areas such as media consumption, consumer behavior or marketing effectiveness
  • Currently has, or is in the process of obtaining a Bachelor's degree in a directly related field, or equivalent practical experience. Degree must be completed prior to joining Meta.
Preferred Qualifications
  • Knowledge of dynamics and structure for sales and marketing teams
  • Understanding of current media and advertising landscape and challenges small and medium business advertisers face
  • Experience working with structured and unstructured data-sets, statistical software such as R, SPSS, SAS as well as data extraction tools such as Hive
For those who live in or expect to work from California if hired for this position, please click here for additional information.
About Meta
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.

$113,000/year to $152,000/year + bonus + equity + benefits

Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.


Equal Employment Opportunity
Meta is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice here.

Meta is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, fill out the Accommodations request form.
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Equal Employment Opportunity

Meta is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice here.

Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support. If you need assistance or an accommodation due to a disability, fill out the Accommodations request form .