Go-To-Channel Planning, Channel Enablement Program Manager
Seattle, WABurlingame, CA • Full Time
Meta
AR/VR
Sales
Meta is looking for a Channel Enablement Program Manager focused on supporting the growth of the Realty Labs business. Reporting to the Director of Go to Channel Planning, this essential role will be responsible for bringing process rigor & operational expertise through comprehensive program management of the development & delivery of global Channel Experiences for the Metaverse business that contribute to driving unit sales velocity across key consumer sales channels. Focus area for the role include process development, implementation & optimization to ensure successful planning, development, and delivery of Physical (in store fixtures, merchandising, demo technology), Digital (.com, omni experience customer journey), and Sales Enablement channel experiences for key NPI launch, seasonal refresh, and global/regional promotional moments. The right candidate will possess extensive program management, operational, and drive for results rigor — as well effectively organize, communicate and collaborate cross functionally across all levels of an organization. This person will bring the right blend of strategy, coordination, and problem-solving to help ensure the development & delivery of channel experiences is running smoothly — and bring structure to complexity. This person will also thrive in a fast-paced environment, be a self-starter, and have experience managing complex product launches and go-to-channel initiatives— measuring success along the way.
Go-To-Channel Planning, Channel Enablement Program Manager Responsibilities
  • Go-to-Channel Experiences Planning: Bring process rigor & operational expertise to the development & delivery of channel experiences for the Metaverse product category (New Product Introduction, Seasonal Refresh, Promotions, and key initiatives)
  • Project Planning & Alignment: Create detailed project plans outlining all tasks, timelines, and dependency requirements at the right altitude. Monitor / track progress against goals and make adjustments as needed. Hold teams accountable
  • Stakeholder Alignment: Bring the right people together at the right moments to have the right conversations to build robust channel experience plans in prep for channel sales execution. Develop & provide an objective viewpoint based on an in-depth understanding of the business & desired outcomes
  • Dependency Tracking & Risk Management: Identify critical interdependencies across Global Sales to support physical, digital, and training initiatives. Proactively assess risks and road blocks and develop mitigation plans to maintain momentum
  • Cross-Functional Collaboration & Communications: Serve as the central communication hub for Metaverse channel experiences, ensuring alignment across sales and key cross functional partners. Facilitate regular check-ins and status updates to keep stakeholders informed
  • Rhythm of Business Execution: Establish & run structured cadences to track progress, mitigate risk & ensure all cross functional teams are aligned. Ensure key discussions happen at the right time to maintain strategic focus, alignment, reviews, and delivery of key documents
  • Best Practices: Develop, document, and drive awareness of scalable processes and global best practices. Standardize processes to improve scalability
  • Ensure project quality: Oversee the quality of deliverables from key internal partners to ensure they are meeting Sales’ teams needs. When issues arise, proactively resolve
Minimum Qualifications
  • 5+ years proven track record of driving successful, complex go to channel motions to achieve business or similar experience
  • Proven track record planning for or executing against channel sales business strategy, go-to-channel, and/or process optimization for large matrixed organizations
  • Proven track record of driving clear communications, working across teams, and influencing stakeholders without authority across all levels of an organization
  • Experience managing workload within a fast-paced time frame
  • BA/BS in Business or Marketing related field (or similar work experience)
Preferred Qualifications
  • Experience in building new processes and managing change in growing companies to scale
  • Proven capacity to get things done at short notice while collecting information from a variety of internal and external sources
  • MBA/ Master Degree
For those who live in or expect to work from California if hired for this position, please click here for additional information.
About Meta
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.

$116,000/year to $166,000/year + bonus + equity + benefits

Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.


Equal Employment Opportunity
Meta is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice here.
Meta is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, fill out the Accommodations request form.
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Equal Employment Opportunity

Meta is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice here.

Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support. If you need assistance or an accommodation due to a disability, fill out the Accommodations request form .