We are highlighting some of the pioneering women who are leading the way at our Facebook APAC (Asia Pacific region) locations. Together these women represent over 60 years of combined industry experience and span the areas of business development and the creative shop to agency partnerships and gaming! Learn about their Facebook experiences, proudest moments, and some interview advice.
What is one unique aspect about working at Facebook?
"Facebook is a company that is flat and fast-moving. We are encouraged to speak our minds. In the creative process, a diverse and flat culture is critical because feedback is so important to progress. If we are not diverse, then we may all have the same ideas and cheer each other on. We risk being myopic. If our teams are diverse, we have a stronger chance of coming up with a better idea because we have diversity of thought. This is a symbiotic process that turns raw ingredients into something perfect. Since I've joined I have experienced this unique culture first hand." —Kitty L., Head of The Creative Shop, Greater China Region, Hong Kong
"I see Facebook in the news every day because we’re a huge, global company, and as big as we are we are all very entrepreneurial. Ideas can come from anywhere and anyone. It’s important that we take this entrepreneurial mindset and focus on making an impact. The growth potential in connecting Japan is huge too, especially for people connecting on their mobile devices. I'm exited about what is happening now and even more so for the potential we can achieve." —Chiharu N., Business Development Partner Manager, Japan
“We're collaborative and strengths-based. We work on projects that are based on what we are great at doing, while supporting each other. On an individual level, it’s important to first understand your own strengths then find a way to make a meaningful impact to your team. Simply put, we are successful when we do our best work together.” —Machiko K., Agency Partner, Tokyo
Tell us about a moment you are most proud of?
“I can talk about the business. I can talk about how we've grown triple digits year over year, but honestly what I'm most proud of is building a team. When I came on board there were nine of us, now there are 29 of us! It’s awesome to come to work every day and interact with my lively, driven and fun team. We laugh, talk, banter and get things done. Even though we’ve grown really fast, our culture has endured. Knowing that I’m there for my team or my team is there for me — that is what I'm most proud of at Facebook.” —Karen T., APAC Director of Gaming
“One of the projects I am most proud of is when I worked with Air China. Air China is the number one flight carrier in China. At the time they were popular regionally but needed help to reach global travelers. I listened to their business needs and worked with them to roll out a targeted e-commerce campaign that saw huge success. Now the company continues to grow in new markets across the globe.” —Fei Y., Industry Head of Finance and Travel, Hong Kong
“I’m proud of my work with Chinese app developers. When I first started working with them, they were just starting out. I helped them leverage the global Facebook platform to connect with people who needed their services. Now many of these apps are world-class, known to the world as the top apps on Google Play. Some of the most innovative ideas are coming from China. The top 10 Android apps are all from China, and I get to work with these developers on a daily basis.” —Virginia F., Client Partner Global Sales, APAC
Have advice to share for anyone looking to interview at Facebook?
“To prepare yourself, focus on the impact you can make. Focus on impact is a core value at Facebook so we look for that interviews. We don’t just look at your experience and background. We look at how you can drive business revenue. In China a lot of partners have not grown up with Facebook so we are looking for people to educate partners on the opportunities available to them to drive impact. In Hong Kong, we are looking for people who have also created significant market buzz in the region when it comes to business development.” —Fei Y., Industry Head of Finance and Travel, Hong Kong
“I've been on the interview panel for almost everyone that has come through the Hong Kong office. My advice to interviewees is to be your authentic self. Facebook attracts people who like to move fast, have ownership and accountability and care deeply about contributing as a team. We want people who believe that no problem is someone else’s problem. We seek people who are an authentic match with our values as a company. Also when you are interviewing remember that it is a two-way street. You should also assess if the company is the right match for you and ask lots of questions.” —Jane L., Head of Sales and Head of Hong Kong Office
“This applies in an interview and especially for those who do join the Facebook team. In our fast-paced, high-performing environment, it can be easy to feel overwhelmed and that everybody’s so smart. My advice — don’t be scared and just be open. Learn to recognize when it happens and to take it all in. Don’t limit yourself from learning and contributing by closing your mind. When it happens to me, I allow myself to be in that space, to absorb things, listen and be curious. That is when I actually learn a lot more. It is about awareness and curiosity, and it takes daily practice. And most importantly, make sure you are having fun!” —Wido, Head of Indonesia