Creative Director, AI

Reality Labs brings together world-class experts to develop and ship groundbreaking products at the intersection of hardware, software, and content. We have a clear mandate to ship products at scale. We are currently looking for a Creative Director to join our art team to help set the vision and strategy for a range of AI based products. In this role, you will collaborate with Product Designers, Engineers, Product Managers, Artists, Researchers, and Marketing professionals to drive innovation and create groundbreaking experiences. The ideal candidate will have a deep understanding of art creation tools, a passion for new technologies, and a track record of thriving in fast-paced environments. As the Creative Director, you will provide guidance to teams and production partners, while also being hands-on when needed to ensure exceptional results.
Creative Director, AI Responsibilities
  • Partner with leads on the strategic, creative, and technology direction of Art across a range of new product experiences.
  • Establish a unified artistic direction, vision, and high production standard in the creation of AI based experiences on various platforms.
  • Push the boundaries of how Art is represented and produced using new tools and processes.
  • Inspire the creative team to be passionate and ambitious in their work.
  • Maintain and manage consistency of visual quality across various products.
  • Effectively influence leaders and key partners across Meta products to gain alignment and communicate with conviction.
  • Partner closely with product, design and engineering to identify opportunities for feature enhancements that would elevate the quality of art and user experience.
  • Collaborate with designers, researchers, product managers, product marketers and engineers to serve a global audience.
Minimum Qualifications
  • Experience working cross-functionally, balance the needs of stakeholders, and break down complex narratives into simple, but compelling ideas.
  • Effective presentation, interpersonal, and communication skills, with a demonstrated experience to communicate complex and abstract concepts.
  • Extensive industry experience as a Creative Director or Art Director at a game company, agency or similar field.
  • Experience working hands on in real time 3D & 2D creation workflows. Demonstrated experience and understanding of new creation tools, workflows in the emerging industry landscape.
  • Experience providing direction on visuals and creative strategy.
  • Proven experience understanding technical capabilities and constraints, and the creativity to imagine new uses for them
  • Highly strategic thinker and communicator
Preferred Qualifications
  • Experience working across a range of AI creation tools & workflows like Midjourney, Stable Diffusion, Dall E, Adobe Firefly and Gen-2.
  • Experience working in the AR/VR industry.
  • Examples of shipped, creation tool and/or products.
About Meta
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support. If you need support, please reach out to
$152,000/year to $212,000/year + bonus + equity + benefits

Individual pay is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base salary, Meta offers benefits. Learn more about benefits at Meta.
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