Data Scientist, GBG

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Data Scientist, GBG
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As a GBG Data Scientist at Meta, you will have the opportunity to help large and medium sized businesses grow and thrive by leveraging Meta’s suite of ads products to their full potential. Applying your technical skills, analytical mindset, and business intuition to one of the richest data sets in the world, you will help direct the experiences and products we build for businesses around the globe. You will collaborate on a wide array of business and product problems with a diverse set of cross-functional partners across Sales, Product, Engineering, Marketing, Finance and others. You will influence strategy and investment decisions with data, be focused on impact, and help establish best practices. The ideal candidate for this role will have a proven track record of leveraging advanced measurement and modeling techniques to solve business problems, enable measurement and goaling, derive insights, and influence decisions. They will be an intellectually curious thought leader, a great communicator, data-driven, and able to move fast while keeping focused on high-impact projects. Applicants should have a strong quantitative understanding, a talent for taking complex concepts and distilling them into clear accessible learnings, and a willingness to empower and help others.
Data Scientist, GBG Responsibilities
  • Take advantage of massive amounts of structured and unstructured data to understand how Meta’s advertisers interact with our ads products and service offerings.
  • Leverage advanced modeling and causal inference methods to identify and quantify opportunities for improvement of various service offerings and ads products.
  • Develop a deep understanding of how the ads product stack and ads auction dynamics impact advertisers to help inform advertiser guidance and product development.
  • Work with XFN and org leaders to define metrics and the principles and criteria that should govern measurement and goaling best practices.
  • Lead the design, analysis, and interpretation of projects from data requirement gathering to data processing, modeling, recommendations, and proactively influencing cross functional teams.
  • Effectively communicate insights and recommendations to business leads and influence strategic decision-making.
Minimum Qualifications
  • Bachelor's degree in Mathematics, Statistics, a relevant technical field, or equivalent practical experience.
  • A minimum of 6 years of work experience in analytics (minimum of 4 years with a Ph.D.).
  • Experience with experimental design and causal inference.
  • Experience with data querying and manipulation using SQL, Python, or R.
  • Experience with data analysis and statistical modeling using the R or Python ecosystems, with packages such as pandas, statsmodels, scikit-learn, tidyverse (dplyr, ggplot2, etc.).
  • Effective communication skills
About Meta
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support. If you need support, please reach out to
$165,000/year to $232,000/year + bonus + equity + benefits

Individual pay is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base salary, Meta offers benefits. Learn more about benefits at Meta.
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Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice here. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. We may use your information to maintain the safety and security of Meta, its employees, and others as required or permitted by law. You may view Meta's Pay Transparency Policy, Equal Employment Opportunity is the Law notice, and Notice to Applicants for Employment and Employees by clicking on their corresponding links. Additionally, Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment. You may view Meta's Notice Regarding Automated Employment Decision Tools here.

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