Marketing Researcher - Messenger

Messenger iconMessenger
Marketing Researcher - Messenger
Messenger iconMessenger
Location pin icon
Messenger is one of the top communications platforms in the world – more than 1.3 billion people use Messenger monthly to stay in touch with their family and friends. Messenger is free and offers instant and messaging and audio/video calling, available on phones all over the world. We are laser-focused on building a messaging service for people to hang out and feel close when apart.

We're seeking a Marketing Researcher for the Messenger Marketing Insights team who will be an integral part of the marketing team, and will design, execute and deliver high-impact primary research, both quantitative and qualitative. The ideal candidate will demonstrate ability to harness and translate strategic insights into actionable marketing plans, hunger to drive significant business impact/outcomes, orientation toward strategic thinking to drive product/brand outcomes, and experience in building strong cross-functional partnerships. Creativity, energy, flexibility, collaboration, and a passion for translating complex ideas into simple and compelling messages are a must.
Marketing Researcher - Messenger Responsibilities
  • Design and execute innovative quantitative and qualitative research to support the marketing organization, Messenger and Facebook at large.
  • Translate research findings into actionable insights that will have an effect on reaching hundreds of millions of people. Core focus will be on marketing and communications strategy and plans, at both brand and product level.
  • Produce highly effective communication to influence decision-making and brand planning
  • motivate people to take action in marketing and across the organization.
Minimum Qualifications
  • Experience with independently executing full-cycle research from research design to reporting.
  • 10+ years of experience with extensive background in quantitative and qualitative research, including hands-on experience in survey/discussion guide and data analysis (weighting, data cleaning, regression, etc.).
  • Problem-solving and prioritization experience to move from blank slate to a research problem matched with a methodology.
  • Experience in leading insights-driven campaigns/product launches from definition to execution, driving impact and influencing product and marketing decision-making.
  • Experience in brand building and brand strategy development.
  • Experience thinking holistically/creatively in addition to technically/analytically.
  • Experience in a dynamic and fast-paced environment.
  • Experience driving change and collaborating effectively with a variety of partners.
Locations
About Meta
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support. If you need support, please reach out to accommodations-ext@fb.com.
(Colorado only*) Estimated salary of $157,000/year + bonus + equity + benefits
*Note: Disclosure as required by sb19-085(8-5-20)
Related Job Openings
Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice here. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. We may use your information to maintain the safety and security of Meta, its employees, and others as required or permitted by law. You may view Meta's Pay Transparency Policy, Equal Employment Opportunity is the Law notice, and Notice to Applicants for Employment and Employees by clicking on their corresponding links. Additionally, Meta participates in the E-Verify program in certain locations, as required by law.

Meta is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at accommodations-ext@fb.com.