Vertical Lead, Mid Market Team, India SMB

Facebook wordmarkFacebook wordmarkFacebook
Vertical Lead, Mid Market Team, India SMB
Facebook wordmarkFacebook wordmarkFacebook
Location pin icon
Meta is looking for a Vertical leader to manage the mid market portfolio of accounts across a range of high growth industries like Media, Technology, Auto, etc. This position will be directly responsible for leading a team of Account Managers. The role involves enabling clients to get efficient results from their marketing campaigns on Facebook, Instagram and WhatsApp through solutioning optimization, and support. This position will be responsible for working with XFN functional teams across the organisation to provide a seamless the client experience. Ideal candidates will be able to coach and develop team members, have keen analytical skills to identify the root cause of a problem, and take data based decisions that help drive Meta's revenues. Success in this position requires strong sales orientation, people management skills and the ability to thrive in a dynamic and changing environment with a passion for helping others achieve results.
Vertical Lead, Mid Market Team, India SMB Responsibilities
  • Lead a high-performing team of Account Managers focussed on providing best in class account servicing to Meta's top growth accounts
  • Understand key vertical trends, identify accounts to service, build an industry specific narrative for the verticals managed
  • Identifying actionable insights to improve client results and team strategy with a strong focus on emerging Meta solutions like Business messaging
  • Directly manage the top 10-20 large accounts in addition to working with team on the business
  • Institutionalize Test and learns in the vertical coupled with driving best in class solutioning practices such as CAPI, incrementality tests, etc.
  • Collaborating with internal XFN teams: Creative, Measurement, GBM, Business Planning and Finance to drive revenue and improve client experience
  • Responsible for building sales forecasts, maintain CRM hygiene, undertake regular portfolio planning
  • Represent the voice of customer to Meta's product teams, and indirectly influence product roadmaps and customer experience
Minimum Qualifications
  • 8 years of professional experience - Preferably in Sales / Marketing / Management consultancy
  • Proven ability to build strong working relationships with large digital first clients
  • Strong understanding of the digital ecosystem in India.
Preferred Qualifications
  • Deep understanding of performance market landscape, agency ecosystem
  • At least 6 years in Digital Platform Sales
  • People Management Experience of a minimum of 2 years
  • An MBA degree is preferred but not mandatory for the role
About Meta
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support. If you need support, please reach out to
Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice here. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. We may use your information to maintain the safety and security of Meta, its employees, and others as required or permitted by law. You may view Meta's Pay Transparency Policy, Equal Employment Opportunity is the Law notice, and Notice to Applicants for Employment and Employees by clicking on their corresponding links. Additionally, Meta participates in the E-Verify program in certain locations, as required by law.

Meta is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at
Let us know you're interested
Share your resume or LinkedIn profile with our recruiting team and create personalized job alerts.