Marketing Science Partner, Global Client & Category

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Marketing Science Partner, Global Client & Category
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London, United Kingdom
The Marketing Science team at Meta is actively seeking a full time Global Marketing Science Partner. In Marketing Science, our mission is to help all businesses grow by transforming marketing practices grounded in data and science. We are seeking a highly quantitative measurement professional, with marketing analytics experience to drive the Meta measurement strategy with our largest Global Advertisers. We're looking for individuals with strong research and critical thinking skills, as well as familiarity with large data sets and data tools. Experience of working with both DR and brand advertiser’s is necessary. To successfully influence how client’s conduct and use measurement, the candidate will need to be able to work cross-functionally with advertisers, sales teams, and other members of the Marketing Science team. The ideal candidate will be passionate about advertising, intellectually curious, and able to move fast while keeping focused on high impact projects. They should demonstrate a strong understanding of the media landscape and ability to apply quantitative techniques to understand consumer behaviour and advertising effectiveness.
Marketing Science Partner, Global Client & Category Responsibilities
  • Drive our global advertisers to measure true business value by operationalizing analyses and research that will prove the value of Meta’s advertising business.
  • Play a strategic role in developing the cross-platform and cross-media measurement approaches and learning agendas for our global clients
  • Conduct in-depth standard and custom ad effectiveness studies/meta-analysis for Meta global advertisers to understand the relative impact of different marketing strategies across digital platforms and across media
  • Drive client, vertical, and industry adoption of learning & preferred measurement methodologies, products, and approaches
  • Engage in senior client conversations, presentations of results, and consult internally with the sales teams to advise them on marketing best practices using evidence based insights.
  • Provide feedback to and collaborate with Product, R&D, and Partnerships teams to identify opportunities for new features, products, and partnerships
Minimum Qualifications
  • A bachelor’s degree in psychology, statistics, economics, behavioural or social science or a related field
  • An understanding of online advertising and familiarity with branding and performance advertising and marketing frameworks, including ad effectiveness measurement techniques
  • A track record of operating independently, demonstrating creativity, being detail-oriented, and delivering results in a highly organised manner
  • Experience with statistical analysis, including but not limited to experimental design, modelling, or advertising research
  • Intermediate SQL skills for data analysis and mining of datasets
  • Experience building connections with customers and team members through effective communication and collaborating cross-functionally
  • 6+ years’ experience in research, analytics, or ad effectiveness
  • Experience of inspiring action based on data-driven insights including influencing advertiser planning and buying behaviour
  • Comfortable communicating complex topics to a non-technical audience
Preferred Qualifications
  • Familiarity with basic commands in R and/or Python is a plus
  • Experience in scaling data-based insights and learnings to broad audiences through appropriate channels
  • An advanced degree in psychology, statistics, economics, behavioural or social science or a related field
About Meta
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
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