Product Growth Analyst

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Product Growth Analyst
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Tel Aviv, Israel
The Product Growth team leads growth initiatives for Facebook's most important products, including Facebook, Instagram, WhatsApp, Oculus, and Messenger. The team is data-driven and results focused. We are seeking a talented professional who thrives at the intersection of Product Analytics, Data Science, Product Design, and Growth Marketing. The ideal candidate will have a strong technical, analytical, and product background – with a hunger to optimize product funnels and make products grow. This position is full-time, part of our Product Growth team and is located in our TLV office.
Product Growth Analyst Responsibilities
  • Identify the opportunities most important for growth, to remove barriers for product adoption, retention, engagement, and/or monetization, and partner with our growth-focused engineering teams to execute on projects based on what’s identified to accelerate the growth and adoption of Facebook Inc. products in all the markets we serve.
  • Work in non-charted product areas to create data based plans with the rest of the product teams
  • Apply your expertise in quantitative analysis, data mining, and the presentation of data to see beyond the numbers and understand how our users interact with both our consumer and business products.
  • Understand funnels, ecosystems, user behaviors, and long-term trends in the adoption of our products to identity opportunities for step-changes and angle changes in growth.
  • Lead the ideation and execution of product changes that drive growth, partnering with Product Management, Engineering, Design, Content Strategy and Data Science.
  • Drive consensus and prioritize the road-map of the growth-focused engineering team to drive a ruthless focus on the most impactful ideas.
Minimum Qualifications
  • 3+ years experience in making analytical, data-driven decisions and communicating the results to key stakeholders
  • 2+ years of SEO experience at scale with unstructured user generated content
  • 3+ years experience working collaboratively with product team members such as: product management, engineering, design, data science, data engineering etc.
  • 3+ years experience manipulating data sets using SQL and/or other programming language.
  • 2+ years experience with product optimization work i.e. funnel/website optimization and/or outbound communication channels like email or push notifications.
Preferred Qualifications
  • Experience with prioritizing, communicating and influencing teams.
  • Experience thinking strategically, structurally solving product problems, and driving execution.
  • Experience delivering growth on the most important top-line company KPI's.
  • Experience working with product and engineering teams and technologies on platforms with existing, significant user adoption.
Locations
About Meta
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support. If you need support, please reach out to accommodations-ext@fb.com.
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