RL Merchandising Program Manager

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RL Merchandising Program Manager
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Meta is looking for a Reality Labs (RL) Merchandising Program Manager. This person will be responsible for developing, communicating and implementing Physical Fixture merchandising programs for RL products (i.e. Portal) in a variety of third party retailers and channels in North America and beyond. This role plays an instrumental part in contributing to the RL vision for our global customers to find, learn and experience RL products through physical retail. This person needs to have a keen sensibility when it comes to working through everything related to merchandising, including a balancing act between the Meta brand, third party retail needs and overarching timelines. They are responsible for translating Meta strategic product and sales initiatives into compelling physical retail programs that reflect the brand while creating an exceptional customer experience. It is critical to have experience working with retail partners across a variety of channels such as CE (Best Buy), Mass (Walmart, Target etc.) and club as well as international retail experience. It is also critical to have a background in how physical displays and display technology come together to enable high compliance installations and seamless customer interactions. The primary role of the Merchandising Program Manager is to ensure that all merchandising components including fixtures, demo units, graphics and display technologies are designed and engineered to be produced on brand, on budget, and on time to meet our channel marketing needs. The role is design and production oriented and is focused on enabling the production and continual refresh for a large volume of fixtures and graphics across North America for the Portal category. This role is expected to partner with Meta creative as well as external agencies to design, engineer and prototype displays for RL products based on channel & retailer needs. The VM Program Manager must be comfortable in a fast-paced environment working collaboratively across channel marketing, sales, creative, brand marketing, product marketing and external vendors. A robust understanding of how fixtures & printed elements are designed, engineered, manufactured, shipped and installed is extremely critical to be successful in this role.
RL Merchandising Program Manager Responsibilities
  • Partner closely with Channel Marketing, Product Marketing, Category and Creative to develop comprehensive display programs across a variety of retailer footprints - this includes building out a merchandising playbook that can be handed off and translated beyond North America to support other regions
  • Act as liaison between global fixture vendor partners, graphic companies, channel marketing managers, creative and marketing on any assets related issues that come up through the program
  • Manage RFQ/RFPs with external vendors or agencies by partnering with the RL procurement team
  • Be involved in research pertaining to merchandising that includes but not limited to shopper journey and display evaluations as well as the ability to leverage quantitative data to continue to refine display principles in the long term
  • Build highly detailed schedules for a variety of physical merchandising initiatives (ranging from product launch to simple temporary elements) and track them from inception to deployment with ability to inform cross functionally the whole way
  • Follow established brand style guidelines when working with display concepts, graphics and any physical merch assets
  • Review revisions and comments for multiple projects simultaneously
  • Review engineering, prototypes, digital and printed proofs for all programs with a keen eye for detail
  • Understand fixture production processes in order to properly prepare workback schedules and deliverables with the broader organization - also critical to understand the schedule requirements of various retailers
  • Understand variety of manufacturing processes for both physical fixtures and graphic executions
  • Process all invoices and work closely with the Global Display Program Manager to ensure all updates are on budget and tracked accordingly
  • Negotiate with suppliers on pricing (design, engineering, fixtures and shipping costs)
  • Manage internal and vendor partner conference calls weekly to track update progress ensuring all deadline dates are on track
Minimum Qualifications
  • Proven experience understanding the market, recognizing product potential and leading assortment planning from a merchandising perspective
  • Experience sharing program/project updates across broad teams and organizations - transparency is key within the Meta culture and the experience to communicate, clear + concise cross functionally at all levels
  • Proven capable developing processes, or when processes are in place, streamlining and making them more efficient and scalable
  • Extremely high level of accuracy and attention to detail with experience tracking and articulating the intricacies of complex display programs
  • Experience managing relationships with cross-functional stakeholders and external vendors
  • Highly effective at managing conflict. Experience addressing issues between stakeholders swiftly in order to maintain a positive team spirit that is consistent with Meta values
  • Communication and interpersonal skills, approachable and flexible
  • Experience with navigating various organizational environments where culture and structure varies
Preferred Qualifications
  • BA/BS degree in Business, Graphic Design or a related field
  • Familiarity with North American & European retail partners and their guidelines/processes
  • Experience within a brand executing a direct-to-consumer physical retail strategy
  • History of developing and building retail displays within the consumer electronics categories
  • Experience in bringing projects from concept stage through design, development and execution
  • Experience in working with sales, product, brand, channel marketing, and legal
  • Experience maintaining budgets and fiscal responsibility
  • Knowledge of presentation decks for executives and partners
  • 5+ years of professional experience (preferably on either the brand side of retail displays or the vendor side of retail displays)
About Meta
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support. If you need support, please reach out to accommodations-ext@fb.com.
(Colorado only*) Estimated salary of $139,000/year + bonus + equity + benefits
*Note: Disclosure as required by sb19-085(8-5-20)
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