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Business Marketing Insights Researcher
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The Business Marketing Group organization drives the inbound product and market understanding and positioning, packaging solutions, narratives, audience and market strategies and activation plans globally across Meta, including Meta for Business and our Ads and Partnerships solutions, touching $120 billion in revenue.
We're seeking a Marketing Insights Researcher for the Business Marketing Insights team who will be an integral part of the Global Business and Product Marketing team across Marcom and Product Marketing. We are seeking a marketing researcher with exceptional problem solving and investigation skills who demonstrates remarkable ability to harness and translate strategic insights into actionable marketing plans and strategies, hunger to drive significant business result/impact, orientation toward strategic thinking to drive product/marketing outcomes, and experience in building strong cross-functional partnerships. Proactivity, energy, flexibility, collaboration, and a passion for translating complex ideas into simple and compelling messages are a must. Balancing being both a visionary leader and everyday executor is essential.
Business Marketing Insights Researcher Responsibilities
- Play a critical role in developing the holistic learning agenda (in collaboration with other Understanding functions such as UXR, Product Data Science and Marketing Decision Science) for our B2B marketing priorities
- Design and execute best-in-class quantitative and qualitative research to support decision-making, strategic planning and shape marketing/brand strategies, campaign development, and product/solutions development
- Translate research findings into actionable insights with clear recommendations/implications and produce highly effective communication that motivates people to apply learnings in marketing and across the organization
Minimum Qualifications
- 2+ years of experience with marketing strategy, B2B marketing, brand marketing, and/or growth marketing
- 7+ years of experience with primary research (quantitative and qualitative)
- Proven expertise in developing insights-driven marketing strategy and activation support from definition to execution, driving impact and influencing product and marketing decision-making
- Problem-solving skills and experience moving quickly from blank state to well-defined problem with a suitable methodology
- Communication and presentation skills with proven track record of using insights to influence colleagues
- Experience quickly scaling and prioritizing in a dynamic and fast-paced environment, drive change, and collaborate effectively with a variety of partner
- In-depth understanding of digital marketing, digital advertising, and/or business messaging products and their ecosystem
Locations
About Meta
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.
Meta is committed to providing reasonable support (called accommodations) in our recruiting processes for candidates with disabilities, long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support. If you need support, please reach out to accommodations-ext@fb.com.
$138,000/year to $188,000/year + bonus + equity + benefits
Individual pay is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base salary, Meta offers benefits. Learn more about benefits at Meta.
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Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics. You may view our Equal Employment Opportunity notice here. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. We may use your information to maintain the safety and security of Meta, its employees, and others as required or permitted by law. You may view Meta Pay Transparency Policy, Equal Employment Opportunity is the Law notice, and Notice to Applicants for Employment and Employees by clicking on their corresponding links. Additionally, Meta participates in the E-Verify program in certain locations, as required by law.
Meta is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at accommodations-ext@fb.com.
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